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Biz News Korea(Eng)
Samsung Elec to reveal new QLED TV in NY, makes push in ultra-large TV
- Collected
- 2018.03.04
- Distributed
- 2018.03.05
- Source
- Go Direct
According to industry sources on Sunday, the South Korean tech giant is to hold the global launching event on Mar. 7 at the American Stock Exchange in Manhattan, New York. While the model has not yet been disclosed, it is expected to reveal an extensive lineup of ultra-large TVs with artificial intelligence-enhanced capabilities and improved color volume.
Observers see Samsung’s focus on big-screen TVs as a means to break through flat TV growth as many expect ultra-large 75-inch TVs to drive market growth in the coming years.
According to market data provider IHS Markit, shipment of 75-inches-or-larger premium TVs is forecast to jump 42.3 percent year-over-year to 1.69 million units this year. The market is expected to continue its strong growth, with sales projected to reach over 3.39 million in 2020.
Samsung Electronics said sales of its ultra-large TVs in January were up 1.5 times on month and more than double compared to the same period a year earlier, citing a spike in demand from the Winter Olympics.
Data from market research firm GfK showed that Samsung commanded a 50 percent share in the 75-inches-or-larger TV market in 2017, up 3 percentage points from the previous year. It widened the gap with rivals Sony, whose share was 32 percent, and LG Electronics, whose share was 10 percent.
By Lee Jae-cheol and Kim Hyo-jin
[ⓒ Pulse by Maeil Business News Korea & mk.co.kr, All rights reserved]