이 누리집은 대한민국 공식 전자정부 누리집입니다.
Biz News Korea(Eng)
JK International to build “K-Beauty” shops across China
- Collected
- 2016.07.19
- Distributed
- 2016.07.20
- Source
- Go Direct
![CEO Yoon Jin-seok introduces China-bound facial masks <br><br>[Photo: JK International]](http://file.mk.co.kr/meet/neds/2016/07/image_readtop_2016_514749_14688323942551310.jpg)
CEO Yoon Jin-seok introduces China-bound facial masks
[Photo: JK International]
The company sells 50 billion won ($43.9 million) worth facial mask worldwide annually and mostly to China. It recently opened Korean food “Q Mart” chain store to sell Korean cosmetics and foods in Weihai city, Shandong. The Korean firm plans to open flagship stores in six major cities in the country within this year and aims to stretch out further nationwide next year.
JK International will first focus on cosmetics and food retail, CEO Yoon Jin-seok said. In the mid and long term, the company will form a joint venture with a Korean fashion retail company to launch a lifestyle label in China. He hopes to establish 3,000 outlets in China by 2020.
The company is the largest supplier of Korean makeup products to Jumei International Holding, one of China’s largest online cosmetics websites, taking up 23.4 percent. Of its total sales of 86 billion won last year, about 90 percent, or 77 billion won is generated from exports to China. The bulk or 70 percent are facial masks.
To meet the explosive demand, the company built a warehouse that can store more than 70 containers in Weihai city in Shandong province.
It will build three more logistics facilities in Beijing, Dandong and Tangsan to speed up delivery across China, Yoon said. He said the company will also invest in the 33,000 square meter cosmetics cluster that will be formed in Incheon to facilitate shipment to China.
By An Gap-seong
[ⓒ Pulse by Maeil Business News Korea & mk.co.kr, All rights reserved]