이 누리집은 대한민국 공식 전자정부 누리집입니다.
Biz News Korea(Eng)
Korean fashion label Handsome opens mobile platform
- Collected
- 2016.06.20
- Distributed
- 2016.06.21
- Source
- Go Direct
Shoppers around the world can purchase the company’s signature brands “Time” and “System” through their smartphones. Among local industry, Samsung C&T Corp.’s fashion division has been running mobile fashion site where purchases regardless of their value are delivered free of charge.
Payments can be made through “PayPal” and “Alipay” and “Tenpay” and other mobile payment systems.
Handsome has been branching out in search of new revenue growth. It has opened multi-label store “Tom Greyhound” on Le Marais district in Paris, the first Korean apparel shop to join the fashion-savvy Parisian district. The store registered a whopping on-year 88 percent gain to record sales of 500 million won ($4.26 million) in the first quarter. Its sales last year reached 1.5 billion won, up 50 percent from the previous year. The company hopes to raise the share of local brands up to 40 percent from current 7 percent within the year and also introduce own brands “Time,” “Mine” and “the Cashmere.”
It aims to raise brand-awareness of the shop in hopes to make inroads into other European markets.
By Park Eun-jin
[ⓒ Pulse by Maeil Business News Korea & mk.co.kr, All rights reserved]