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[Courtesy of CJ Freshway Corp.]
CJ Freshway Corp., the food distribution and catering company of South Korea’s CJ Group, announced Monday that its children’s specialty food brand I-NURI achieved 130 billion won ($98.7 million) in retail sales in 2023.
Celebrating its 10th anniversary this year, I-NURI has emerged as the cornerstone of CJ Freshway’s business, breaking record sales every year.
I-NURI’s entire retail sales have increased by an annual average of 25 percent over the past three years.
CJ Freshway introduced I-NURI in 2014 to meet the growing demand for high-quality food options for children.
The brand offers not only eco-friendly, organic, and antibiotic-free livestock products, but also quality products that follow Good Agricultural Practices (GAP) standards.
As part of efforts to expand the brand, CJ Freshway plans to broaden supply chains of I-NURI beyond kindergartens and daycare centers to include regional children centers and Neulbom School, an integrated education and childcare service.
By Pulse
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